Google’s YouTube has just kicked all small broadcasters out of the YouTube Partner Program. Small broadcasters will no longer be able to earn revenue with their creations leaving only Google to benefit.
Following is their communication to one of the broadcasters.
Subject: Important updates to the YouTube Partner Program
Today we are announcing changes to the YouTube Partner Program (YPP). While our goal remains to keep the YPP open to as many channels as possible, we recognize we need more safeguards in place to protect creator revenue across the YouTube ecosystem.
They then include a link to “Learn More” about how they claim that the changes “Better Protect Creators”.
The notification then continues.
Under the new eligibility requirements announced today, your YouTube channel, XYZ, is no longer eligible for monetization because it doesn’t meet the new threshold of 4,000 hours of watchtime within the past 12 months and 1,000 subscribers. As a result, your channel will lose access to all monetization tools and features associated with the YouTube Partner Program on February 20, 2018 unless you surpass this threshold in the next 30 days. Accordingly, this email serves as 30 days notice that your YouTube Partner Program terms are terminated.
One of YouTube’s core values is to provide anyone the opportunity to earn money from a thriving channel. Creators who haven’t yet reached this new threshold can continue to benefit from our Creator Academy, our Help Center, and all the resources on the Creator Site to grow their channels. Once your channel reaches the new threshold, it will be reviewed to make sure it adheres to our policies and guidelines, and if so, monetization will be re-enabled.
Followed by a link to “Learn More” about the YouTube Partner Program.